#JanuarySales Archives – PorchDrinking.com
Craft Beer Report Card | January 2018
February 19, 2018 | Taylor LaabsFollowing a somewhat stagnant 2017, the first month of the new year presented signs of optimism for the overall craft beer market. IRI Worldwide reports that U.S. beer sales in off-premise retail (like grocery, liquor, mass-merchandise stores, etc.) increased 3% in January 2018. This increase was bolstered by strong segment growth from craft beer (4.4%), imports (7.3%) and domestic supreme premiums (12.3%) like Michelob Ultra and Blue Moon. Because this is largely a craft beer site, we thought we’d take a look at the notable craft highlights from the IRI report and give our thoughts on the notable data points. Who knows, this might become a recurring monthly column. Here’s the lowdown.
recent comments