BrewDog Launches U.S. Summer Soccer Watch Parties in Las Vegas and Ohio

BrewDog is turning its U.S. bar network into a destination for fans to gather throughout the World Cup this summer, showcasing games live in a lively match-day party atmosphere. The programming will be anchored by key locations in Las Vegas and Ohio, where dedicated spaces, food and drink specials will turn up the energy inside the bars. It’s all about uniting fans to cheer on every goal, match and moment in an energetic social environment.

A press release from Brewdog also announced that throughout the tournament, fans can enter in-bar for a chance to win a custom BrewDog cooler built for epic watch parties at home.

As for the bar-based watch parties, from opening match to final whistle, BrewDog locations across the U.S. will deliver a simple promise: show up early, stay loud, and don’t miss a moment. Built around live match screenings, cold beer and crowd energy, the program is designed to bring people together for the kind of shared, high-energy experiences that only live sport can deliver.

Brittany Foster, Head of Brand & Marketing, BrewDog US, said, “There’s nothing quite like the energy of a packed bar when a game is on and every moment matters. This summer, we’re turning our BrewDog bars into the ultimate gathering place for fans, great beer, big screens, and an atmosphere you can’t replicate at home. Whether you’re cheering for your team, celebrating a last-minute goal, or just soaking up the excitement with friends, BrewDog is where fans can come together and be part of the action.”

Throughout the tournament, BrewDog bars will serve as hub locations for fans looking to watch together, not from the couch, but in a live, social setting built for every big moment.

At BrewDog Las Vegas, fans can take in every match from one of the most unique viewing destinations on the Strip. With multiple levels, rooftop views, massive screens, and the dedicated UnderDog Beer Hall, the venue is built for all-day match-day energy—from the opening kickoff to the final whistle.

Fans can enjoy:

• Wall-to-wall match coverage across multiple viewing areas
• Rooftop viewing with panoramic views of the Las Vegas Strip
• Beer towers, shareable menus, and group-friendly packages
• Dedicated sports viewing spaces, including the UnderDog Beer Hall
• $8 Cold Beer pints and $24 pitchers during matches
  

In Ohio, BrewDog locations across Columbus, New Albany, and Cleveland will serve as hubs for fans looking to catch the action with fellow supporters all tournament long.

Fans can expect:

• Live coverage of matches throughout the day
• $5 Cold Beer drafts and $12 pitchers during matches
• Wings specials and shareable game-day food offerings
• Match-day giveaways and fan experiences
• High-energy community watch parties across BrewDog’s hometown market
  

Whether it’s the bright lights of Las Vegas or BrewDog’s home turf in Ohio, fans will find the same winning formula: great beer, great food, and an unforgettable atmosphere built for the biggest matches of the summer.

About BrewDog USA

Headquartered in Columbus, Ohio, BrewDog USA has been part of the craft beer movement since 2017 and is home to the world’s first craft beer hotel and a 100,000-square-foot brewery. The company distributes in select states nationwide and operates flagship locations in Columbus, New Albany, and Cleveland, Ohio, as well as Las Vegas, Nevada, with franchise locations in Denver, Colorado, and airport locations in Columbus, Ohio, and Orlando, Florida. BrewDog remains focused on innovation, quality, and great-tasting beer, offering a mix of seasonal and flagship brews, including Elvis Juice, BrewDog IPA, Hazy Jane, and Cold Beer, alongside top-performing non-alcoholic options and its newest innovation, Juice Club.