George Clooney, Rande Gerber & Mike Meldman Launch Crazy Mountain Non-Alcoholic Beer
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Editorial Dept.
George Clooney, Rande Gerber and Mike Meldman have partnered to create Crazy Mountain: a non-alcoholic beer with premium quality, bold flavor and mindful relaxation. The lager style brew can be found in Original and Lime expressions and offers a clean, fresh taste without any of the alcohol or additional calories. This brand is created for those who desire to revel in the social moments, without sacrificing their health or clarity.
A press release from the makers revealed that Crazy Mountain is rolling out across select US markets in 2026 with a national expansion to follow and is also available for purchase at www.crazymountain.com.
At its core, Crazy Mountain is a premium non-alc lager-style brew for those who want to live healthier without giving up the taste, ritual, camaraderie, and satisfaction of drinking a cold one.
“We wanted to create a beer that lets you enjoy the moment, as well as the morning after,” says lifestyle visionary Rande Gerber. “Something real, refreshing and crafted for the way we actually live today.”
Delivering a great-tasting non-alc brew takes time and real technical skill. Using their unique process means they didn’t have to remove alcohol after brewing: thus keeping the integrity of the flavor from start to finish.
Each 12 oz can contains approximately 65 calories and currently comes in two varieties: Original, a non-alcoholic take on a classic lager, and Lime. Both are clean, crisp, and crafted to deliver the same experience without the after-effects.
“This isn’t just a beer – it’s a choice,” Gerber adds. “Crazy Mountain belongs to everyone pushing for more and wanting to live wide open – whether it’s riding the biggest wave, climbing the highest mountain, the fight they show up for, or the dream they refuse to let go of. It’s beer, only freer.”
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