#FreeTreeHouse – Let my people brew!

When I arrive a little early, the signage indicating that beer is sold there has not yet been posted. I decided to ask someone about it and was promptly assured that this was Tree House, and that I did get there a little early, but “we can just hang out.” I think that confirmed everything I had hoped Tree House would be. Beautiful and inconspicuous? Check. Awesome, welcoming folks? Check. How many breweries have you been to that weren’t obviously breweries from miles out? There are usually barrels and bottles everywhere, and brewing tanks—giant shiny cylinders—don’t hide easily. Instead, as you get close to Tree House, what first captures your eye is a beautiful koi pond. There’s an irony here: the Zoning Board’s argument is over whether breweries are allowed in “residential-agricultural” districts, and the people behind Tree House clearly take pride in treating the brewery as a home in which they host friends who just happen to also buy their beer. They even put out peanuts, chips, and salsa for their guests.

The way growler fills are setup at Tree House promotes engaging other people and socializing. Instead of waiting in line and moving all your growlers six inches at a time, you fill out a little form with your order as soon as you get there and then you wait for your name to be called. In the meantime, you hang out and you get the chance to interact with the owners and see them interact with other people, which, in this case, means treat all customers as best friends and field questions about that week’s ZBA decision.
All I heard from him was unbridled, shining optimism as he reassured everyone “we’ll get better and stronger than ever”. I’m glad I got to hear this straight from his mouth. I wouldn’t have believed it if I had read it in some PR release or in a tweet, but hearing it from him leaves no doubt that this is a speed bump, not a wall. You should be very happy to hear this too, because the three beers I’ve tried from them are all excellent, and one of those, Sap, a “nearly exclusively” – and completely perfect – Chinook-hopped IPA, immediately earned itself a place in my “favorites” list.

On my way home from the brewery, I stopped at the annual “biggest antique show in New England,” which was some ten minutes away from Tree House and made Brimfield feel very homey. It was just people walking around, getting along, checking out each other’s stands and appreciating cool “stuff.” For a long stretch of Brimfield’s main road, locals and tourists alike ate festival food and chatted with each other over salvaged antiques and handcrafted objects. If it seems like there’s a disconnect here, there is. I don’t see why a town that supports and appreciates this antiques show that, as interesting as it may be, clogs up traffic for miles, can’t find a way to support four guys earnestly brewing some of the finest beers in the state. Making beer is a “craft,” after all.
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